Trends - Global Communications - PURE 330 - Research Guides at Columbia College Chicago Library

Trend Reporting

Trend reports are critical to staying in touch with the latest social media/tech trends. It is recommended that you choose from at least one of the following and research a current report to understand the process for seeking relevant data for subjects of interest:

Mintel
Comprehensive research reports on consumer markets and products in U.S., related demographic data and analysis, and articles on trends in global consumer markets.
Statista
Check out Country and Regional Reports. Use the "Reports" tab and then find your country or region. Many other reports are availabe simply by searching the main search by keyword.

PRGN (Public Relations Global Netowrk) PR Blog - Tips & Trends
Brief, preactical articles organized into categories (see categories list on right of page)
PRGN (Public Relations Global Network) - Podcast
From the site: "PRGN Presents is the essential podcast for international business leaders, non-profit executives, and those who hire public relations, marketing, and communications firms."