Every Report contains a comprehensive overview of the market size, including a five-year forecast, brand share, category trends, consumer attitudes and behaviors, and analysis on what’s working, what’s not working, and what’s coming next. Mintel publishes over 500 reports globally, across a variety of consumer markets. Users will be able to dive into specific consumer survey questions to identify key demographics or target markets using the interactive databook and create customized tables and presentations.
Big data source with content from the United States Census Bureau, the Economic Census, Nielsen Claritas market segmentation, and Simmons consumer behavior data, among other sources. Data can be mapped geographically, ranked by location, and arranged in comparative reports. Also, businesses by industry or company name can "pinned" on the map overlaying the other data. Reports and maps can be exported easily. HINT: Be sure to make an account to save your work!
If you would like to be able to save your work, please create an account. Otherwise click Guest Access. Using Guest Access you will be able to search, but you will not be able to save your work.